January 9, 2013
What’s in a name? Not much, you might think, going by the the tried and tested po-tay-to/po-tah-to line of reasoning. But if you are under any illusions as to the importance of a name, here’s a little practical experiment for you: why not try starting your own soft-drink business, selling the beverage in smart red [...]
Click here for a full portion
May 30, 2012
So you think you got it bad? Stressful job; nagging spouse; unruly kids; aches and pains; a ridiculous mortgage; and a soul-destroying commute? Well, here’s a reason to cheer up: at least you’re not a fainting goat. (Or at least I think you aren’t – because of course on the interwebs nobody knows you’re a [...]
Click here for a full portion